Monthly Archives: December 2010

International Retailing

International retailing post one will be added shortly and contain an overview of international retailing.

Posted in International retailing | Leave a comment

International Marketing

International marketing covers both in-market advertising and promotion and digital, Internet, and hence, global marketing. Channels of distribution, traditionally considered marketing, is rather covered under international expansion or international corporate development. More later…

Posted in International marketing | Leave a comment

International Licensing

International licensing is a multi-trillion dollar business, and a prime example of international expansion. It includes international franchising, although the latter is covered under a separate category on this site. More to come…

Posted in International licensing | Leave a comment

7 Secrets For Conducting Business Abroad

Before conducting business abroad, make sure you have prepared properly. Continue reading

Posted in International business | Tagged , , | 2 Comments