Monthly Archives: December 2010

International Retailing

Posted on 2010/12/16 by Vegard Vevstad

International retailing post one will be added shortly and contain an overview of international retailing.

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International Marketing

Posted on 2010/12/13 by Vegard Vevstad

International marketing covers both in-market advertising and promotion and digital, Internet, and hence, global marketing. Channels of distribution, traditionally considered marketing, is rather covered under international expansion or international corporate development. More later…

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International Licensing

Posted on 2010/12/13 by Vegard Vevstad

International licensing is a multi-trillion dollar business, and a prime example of international expansion. It includes international franchising, although the latter is covered under a separate category on this site. More to come…

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7 Secrets For Conducting Business Abroad

Posted on 2010/12/10 by Vegard Vevstad

Before conducting business abroad, make sure you have prepared properly. Continue reading →

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